19 October 2015

Introducing the Tech Entrepreneur Nanodegree

Originally posted on Google Developers Blog

Posted by Shanea King-Roberson, Program Manager

As a developer, writing your app is important. But even more important is getting it into the hands of users. Ideally millions of users. To that end, you can now learn what it takes to design, validate, prototype, monetize, and market app ideas from the ground up and grow them into a scalable business with the new Tech Entrepreneur Nanodegree.

Designed by Google in partnership with Udacity, the Tech Entrepreneur Nanodegree, takes 4-7 months to complete. We have teamed up with most successful thought leaders in this space to provide students with a unique and battle-tested perspective. You’ll meet Geoffrey Moore, author of “Crossing the Chasm”, Pete Koomen, co-founder of Optimizely; Aaron Harris and Kevin Hale, Partners at Y-Combinator; Nir Eyal, author of the book “Hooked: How to build habit forming products” and co-founder of Product Hunt; Steve Chen, Co-Founder of YouTube, rapid prototyping company InVision and many more.

All of the content that make up this nanodegree is available online for free at udacity.com/google. In addition, Udacity provides paid services, including access to coaches, guidance on your project, help staying on track, career counseling, and a certificate when you complete the nanodegree.

The Tech Entrepreneur offering will consist of the following courses:

  • Product Design: Learn Google’s Design Sprint methodology, Ideation & Validation, UI/UX design and gathering the right metrics.
  • Prototyping: Experiment with rapid-low and high-fidelity prototyping on mobile and the web using online tools.
  • Monetization: Learn how to monetize your app and how to set up an effective payment funnel.
  • App Marketing: Understand your market, analyze competition, position your product, prepare for launch, acquire customers and learn growth hacks.
  • How to get your startup started: Find out whether you really need venture capital funding, evaluate build vs. buy, and learn simple ways to monitor and maintain your startup business effectively.

Pitch your ideas in front of Venture Capitalists

Upon completion, students will receive a joint certificate from Udacity and Google. The top graduates will also be invited to an exclusive pitch event, where they will have the opportunity to pitch their final product to venture capitalists at Google.